The 33% Rule For Success

It makes sense to seek out a mentor. Every successful person has had at least one, but have you ever wondered why a successful person would even take that person on to mentor? Furthermore, there are a lot of people who simply just give out free information to others. They start blogs, Facebook groups, and produce instructional YouTube videos. But why?

This is just part of the 33% rule for success.

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Successful people have realized along their journey that they should be spending time with people who are doing the things you want to be doing someday, people who are your peers, and those who aren’t where you are yet.

Spend Time with People Not on Your Level

So many of us get wrapped up in our own problems and don’t take a minute to step outside of our situation, take a look around, and get our bearings. By spending time with people in your industry who aren’t quite at the place you are, you tend to gain a sense of humble humility. You also get a sense that you are further ahead than from where you came. This will give you a slight boost in your perceived ability to handle problems. I specifically use the word “perceived” because I believe we have an unlimited internal resource for thinking critically and solving problems. However, many of us just don’t ‘think’ we do. By spending 33% of your time with people who aren’t where you are, mentoring and coaching them, you’ll gain a lot of confidence.

Compete with Your Peers

The second third of our time should be spent with people who are on the same level that we are. Just imagine going to the gym and working out with only people who weren’t quite at your level of physical fitness. Eventually, you wouldn’t try as hard. You wouldn’t put out that much effort. Spending time with people who are on your level sparks the competitive side and you’ll exert more time, effort, and resources to beat them. This is healthy for professional growth as well.

Get a Mentor

The other 33% of people that we should spend time with are people that are doing the things that we want to be doing…people who are a couple of levels above where we are currently. This gives us something to strive for and continue growing. Furthermore, you gain valuable insight on how to get there. The human brain only learns by making mistakes. That’s a commonly accepted fact by scientists across many fields of biology. Sam Walton once said that it isn’t a rule that says that these mistakes have to be their own. So many people who are doing what you want to be doing or are at the level of success, income, independence, etc. have already made the mistakes. You can cheat experience by learning from their mistakes instead.

If you aren’t reaching out to pull people up that aren’t quite on your level yet, start. If you aren’t getting competitive with your peers or you don’t have a mentor or two, it’s time to get busy. By grounding yourself and focusing on the present, while learning from the past, and being excited for the future, your future self will be so much further ahead than if you don’t.

To understand more about the mentor-student relationship of a highly effective team, read about the corporate atmosphere on our website.

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Posted by on August 13, 2015 in Success


4 Tips for Business Owners in Training

business owners in training fire inc

There are a lot of things that I could mention in this article that will help people become successful business owners. After expanding our organization into several different cities throughout the United States by developing our people into managing partners, we’ve acquired a keen sense of what it takes to be successful. Don’t just keep pulling your hair out wondering if you’ll be a success or not. Just follow these 7 tips for success and you’ll be head and shoulders above the competition.

Be Nice to People

Granted, not everyone will be nice to you. In fact, most people are going to think that you are crazy for wanting to run or own a business. Customers are going to be rude to you. People are going to tell you that you should be ashamed of yourself for soliciting your services. You can tell yourself whatever you want to make yourself feel better, but at the end of the day, your success or failure will be influenced by your audience’s perception of you. It always makes things worse when you are disrespectful or make snide remarks. It never makes things worse if you are nice. People will come around, but not if you don’t give them a reason to.

Immerse Yourself in Your Industry

Don’t just wade in the shallow end. Don’t just dip your toes in and test the waters. Jump in. Immerse yourself in the industry in which you are going to be running your business. No one ever made any progress by just ‘trying it out.’ In order to make waves in an industry and really be a success, you have to know what the other leaders of the industry are doing, what they aren’t doing, and what they should be doing. Have your thumb on the pulse of your industry, know more than your competitors, and focus your daily actions around beating them.

Cash is King

It doesn’t matter how great your business idea sounds if you don’t have the money to back it up. There’s a saying about rainy days and saving money, and it rains more frequently if you are a business owner. There are a lot of expenses, some of which you wouldn’t expect, that you have to have liquid funds for. Don’t tie up all of your money in leasing a brand new office space, buying a company car, or other frivolous ideas. You haven’t made it yet. You haven’t even started. Save your money, build a bank roll, and stay profitable.

Prepare for the Long Haul

Some people are known to become overnight successes. Recently on Live with Kelly and Michael, Amy Schumer mentioned that she has been called the fastest-rising comedian. She also went on to say that she’s been called that over the last decade or so. There’s no such thing as an overnight success in the real world. It takes several years of hard work, working for peanuts, and filling your pockets with knowledge and experience instead. Only later on will your knowledge and experience turn into dollars.

At Fire Inc, we’ve expanded into several different cities throughout the United States by training motivated individuals into business partners. Not one of them has been an ‘overnight success,’ but several of them have been able to get promoted into these positions within a year’s time. For more information on our training, click here.

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Posted by on July 29, 2015 in Uncategorized


“The Secret” Has a Secret

“The Secret” Has a Secret

I’m sure that you’ve heard of the saying, ‘You attract what you think about the most,’ or ‘Attitude is altitude,’ or something to the effect. But do you actually believe it? It’s hard to take those types of sayings seriously, especially if the events in our life point to the contrary. In this post, I’ll explain how this feedback loop works a little bit and hopefully you can make some sense out of all the positive attitude junkies out there.

First of all, if you’ve ever watched the movie or read the book, “The Secret,” then you have already been privy to a wide array of “experts” telling you that your attitude dictates your future. They say that all you have to do is think positively and the world will shift and bend to your needs. Well, I’ve tried that and it doesn’t work. I don’t know how many times I’ve really wanted things, imagined what it would be like getting those things, drew up a ‘vision board,’ and repeated the process until I was blue in the face.


Haven’t read it? Click Here.

What I did realize from the whole experience of trying out methods from that world renowned book, is that there is a very basic missing ingredient. It wasn’t until I discovered this missing ingredient that I saw any sort of success worth mentioning.

‘The Secret’ Has a Secret

The missing ingredient, more like a missing step, is to be open to opportunities that might lead you to that thing that you are wanting. In the book, the authors of “The Secret” use an example of a child wishing and praying for a new red bike. One day, it just ends up in front of his door because he surrounded himself with positive thoughts of that bike. They don’t go into any detail on the events that actually led up to him receiving it. I think readers and viewers of the film can get a little off track if they never take into consideration that the boy might have done some things in-between that actually caused certain events to take place which eventually led to the desired outcome.

the secretHere’s a simple example. If you really want a new car, every fiber of your being will be enthusiastic in conversations about that car. When you talk to your parents or friends, they will notice how much you REALLY want it. You don’t even have to say it. They notice. Then, according to “The Secret,” the universe notices as well. The world works in mysterious ways though. That’s important to note. You aren’t going to wake up one day, walk outside, and find that car in your driveway. What WILL happen, though, is you will be more aware of opportunities that MAY lead to you getting that car. Recognizing those opportunities and acting on them is what will lead you down the right path to achieving a goal. No one is going to simply hand it over to you. You’re going to have to keep your eyes open, maintain focus, and act on opportunities.

So, that’s how it all works. Everything that the positive attitude gurus are teaching is right on, but you have to learn the application yourself. You have to learn how to read between the lines with events that are unfolding all around you every single day. Reflect a bit on missed opportunities and commit to not repeating those same mistakes.

Think positively, but more importantly, take action.

To see how Fire Inc (Atlanta, GA) is acting on opportunities, visit our website.

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Posted by on July 23, 2015 in Success


Quit Whining. Be a Professional. Move Forward.

Fire Inc Atlanta Professionalism Image White on Black

Professionalism is one of those things that people are aware of during the interview process (most of the time), but forget about after they begin a new position. With so many people in the job market, people might be inclined to simply say what they think the potential employer wants to hear during the interview process. However, if they get the job, they will have a hard time making it a great fit. So many young professionals may think that details don’t matter when it comes to being on time, not spreading office gossip, dress code, not complaining, sick days, etc. I don’t think that it’s a coincidence that today’s young professionals rarely stay at a position for very long.

In order to make a job a truly great career, professionalism has to be in the forefront. It has to be so instilled into your habits that other people can simply take a quick glance at your demeanor and know that you are going places. If you have a customer facing position, your clients/customers have to feel like they are on a level playing field when they speak with you. When dealing with coworkers and bosses, there has to be a hint of humility, a large dose of understanding, and a heavy amount of communicating thoughts and ideas non-offensively. Everything you do has to have professionalism written all over it if you ever hope to advance within a company.

The Importance of Professionalism in Your Road to Success

Obviously, this is a lot easier said than done for some people. For others, it’s a no-brainer. You might be thinking, ‘Of course I would never call in sick my first week on the job.’ Well, if that’s the case, you should probably picture yourself in a management position. If you are thinking, ‘What’s wrong with being just a few minutes late occasionally?’ then you should probably figure out what your long-term goals are and how your daily actions might be out of alignment with them. When it comes to minor attendance/dress code issues with professionalism, just remember that it is YOUR choice. When you are hired for a position, you know the rules of the game. You can’t just decide not to follow them after the game has started.

When it comes to interacting with people, whether it be customers or coworkers, just treat other people as you think THEY would want to be treated. Both you and I have different thresholds for verbal abuse and awkwardness. So, the ‘golden rule’ may not apply in all situations. Instead, be nice to people and treat people well. It doesn’t ALWAYS help – since other people may be on a mission to make it difficult to work with them – but it will never HURT.

When you interview for your next position, be sure that you are willing to exude professionalism in all areas – not just during the interview. This in itself (like anything else) can’t guarantee your success in any company, but it is a major component. With professionalism, you’ve got a shot. Without it, you don’t.

At Fire Inc (Atlanta, GA), both professionalism and integrity are the cornerstones of our business. To view more on these topics, visit our website here.

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Posted by on July 15, 2015 in Success


10 Ways To Raise YOUR Minimum Wage

10 Ways To Raise YOUR Minimum Wage

I hear a lot of people really promoting raising the National minimum wage. While I do think that helping people create a better standard of living is crucial, a blanket approach to solving the issue of poverty might not be the best route to take. I’m not saying that I have society’s answer to the problem. However, I DO have the answer to the problem of not making enough money, on an individual level. In other words, there is one thing in particular that YOU can do to make more than minimum wage, other than demanding a raise from your boss.

Consider this question for a minute. “How much would you pay a company to do something that ANY company could do?” Not very much, right? This is why a job like lawn mowing isn’t very lucrative. Anyone can mow a lawn. All they need is a lawnmower, two legs, and arms. That’s about it. Furthermore, you COULD technically mow your own lawn. You don’t necessarily need to be trained to do that task. Even if you had never mowed a lawn before, you could figure it out pretty easily.

Now consider this question. Think of it from an employer’s standpoint. “How much would you pay a person to do something that ANYONE could do?”

The answer is roughly the same. Employers are not willing to pay you more than you are worth. If a company can hire someone to do the exact same work as you, then why would they give you a raise? For being there a while? Tenure? Seniority? These words have less and less meaning these days. People get laid off all of the time and replaced with people who will work for less. Not less than the job is worth, but less than a ‘tenured’ person expects to be earning.


Here’s what you can do to get money flowing in without asking for a raise.

1. Know your job better than anyone in your company.
2. Know your supervisor’s job.
3. Know your direct reports’ jobs.
4. Know your customers better than anyone else.
5. Know your company’s positioning better than the marketing manager.
6. Be the best sales person in your company.
7. Have the best customer retention in your company.
8. Know how all of the systems and processes work together in your company.
9. Know how to interview people for every position.
10. Know how to train people for every position.

So, there you have it. You are now irreplaceable. The company will value so much that they will be afraid to lose you. If you DO in fact get laid off, you can go start your own company since you know how everything works anyway. Best case scenario, you’ll be paid what you’re worth. Worst case scenario, you can start your own company and make way more than just working for someone else (if you do it right).

At Fire Inc (Atlanta, GA) we not only train our employees in all aspects of their job, but their supervisor’s job, and eventually the manager’s job. We actually WANT our people to develop into management and bite off as much of our business as they can chew. To see what that’s like, click here.

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Posted by on June 30, 2015 in Success


Giving Back Gives You More

Fire Inc AtlantaThere is a commonly accepted ideology in society that as long as something isn’t affecting a particular individual directly, then it’s someone else’s problem. This goes a lot further than just the bi-stander effect or the term “NIMBY” (Not In My Back Yard). It ties into how we view the world and dictates how we interact with our environment. How we interact with our environment directly effects how what “happens” to us in life. Therefore, it’s safe to say that how we view other people’s problems correlates with whether we will find success in our lives, whatever our own individual definition of “success” may be.

According to Tony Robbins (motivational speaker, personal finance instructor, life coach and self-help author), the pinnacle of success and ultimate fulfillment is in helping others. It’s a long shot to say that just helping everyone you know with their problems will MAKE you successful. It’s more likely that people who are inclined to help other people, volunteer in their communities, raise money for charity, etc. have several other traits that leads to financial, personal, and professional success. In other words, correlation is not necessarily causation.

So, if we KNOW that helping others won’t necessarily lead to PERSONAL success, then why do we do it?

At Fire Inc, we believe that reaching out to members of the Atlanta community who aren’t in a position to help themselves has a lot more to do with success from a holistic standpoint than just an item on a to-do list in order to reach success. We believe that giving our time to others helps us learn humility, civic responsibility, and empathy, develops self confidence, provides networking opportunities, and improves our society and the individual lives of those in it.

Fire Inc Atlanta ReviewsMuch of our efforts this year at Fire Inc Atlanta have been focused on the global charity Operation Smile. We have an intense desire to help this organization reach its goals and milestones and are focused on raising funds throughout the entirety of 2015. Operation Smile provides medical missions to other countries that allows children with cleft lip/pallette to lead healthier lives, both physically and mentally, as a result of free surgical procedures. Medical professionals from around the world donate their time to go on these mission trips to conduct surgeries for children who would otherwise be haunted with a lifetime of health problems and public ridicule.

Again, we know that helping others won’t necessarily lead you to ultimate success, but it isn’t going to hurt either. So, what are you waiting for? There are several ways to get involved in giving back to others. Get involved in local groups. Go pick up trash at the park. Go door-to-door to raise funds for whatever cause you feel passionately about and donate that money to the group. Even if you don’t become super successful later in life, you’ll have left your mark on the world.

To see what it’s like working at Fire Inc (Atlanta, GA), click here.

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Posted by on June 18, 2015 in Giving Back


Fire Inc. Atlanta Supports an Operation Smile Medical Mission in Guatemala

Fire Inc. Atlanta Supports an Operation Smile Medical Mission in Guatemala

Fire Inc. Atlanta believes in the importance of giving back and making a difference in the community. This year, Fire Inc. Atlanta held various charity events and helped raise funds to support an Operation Smile medical mission. Operation Smile is a not-for-profit medical service organization that provides cleft lip and palate repair surgeries to children worldwide. To date, Operation Smile has provided reconstructive surgery to more than 150,000 children and young adults in more than 50 countries.

Multiple business joined the effort to fund a medical mission in Guatemala. However, Fire Inc. Atlanta’s determination and constant support granted them the recognition of being one of the top fundraisers! The president of Fire Inc. Atlanta, Malcolm Elavia, had the privilege to go on this medical mission trip on behalf of his company. During the week-long mission, Malcolm helped coordinate screenings, interacted with the families, and assisted in the recovery process.

Malcolm Elavia shared his experience:

“Having the opportunity to go to Guatemala and see these life-changing surgeries take place was amazing. I loved getting to see first-hand the impact that our donations made on each of these patients and I am proud to be able to support such a great cause. Being able to presence these surgeries was sad but heartwarming at the same time. I really got attached to some of the kids and their families that I spent time with. The most impactful experience by far was the relationship I built with an 8 year old girl named Palisha and her family. Palisha was unfortunately not selected as a candidate for the surgery for this year, but still showed such a positive, thankful spirit to all of us who came down to help out with the mission trip. Before I left, she even gave me a framed picture of us as a gift. I’ll always remember her optimism and plan to stay in touch with her and her family in the future.”

Overall, 104 patients had the opportunity to receive the surgery. Now that Malcolm is back from the trip, he is more motivated than ever to be able to support this great cause. Over the next year, Malcolm plans to support Operation Smile by raising twice the amount his company donated in 2014.

To find out how you can join Fire Inc. Atlanta’s effort, visit our Miles of Smiles page by clicking here! 

Let’s help Operation Smile change lives one smile at a time!

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